logo design christchurch for nichefm consulting

Niche FM


Niche FM Consulting is a facilities management firm with a diverse range of clients around New Zealand. 
They run a consulting and advisory service for facilities, asset management and projects. 

We were engaged to redesign their logo and their identity both online and offline. 

logo design christchurch for niche fm

Their original logo has NicheFM written like that. One of the issues is that people did not understand what it is that they do, and the logo looked like a radio station brand. 

We sketched out some ideas using a speech bubble design to identify their role as an advisory and communication business. We saw that we could use the speech bubble as a replacement for the C in Niche and by placing the FM inside it - worked to show that they are in the business of speaking about facilities management.

logo design for niche fm consulting in christchurch

The result was a simple, bold, clean, versatile and memorable logo. We also designed an abstract linear shapes we use on their website and print material to represent their involvement in buildings and growth. 

logo design christchurch for niche fm

A smart responsive website was design and developed for Niche FM as part of our branding project.

Niche FM Consulting Company Logo Design

"Niche FM engaged Activate Design to completely redesign our company branding, logo and website.This project included Logo Design, Stationery, Banners and Web Design services. We recommend anyone wanting a professional and quality service to talk to them as we are thrilled to have Activate Design as part of our project and look forward to an ongoing relationship with them."

- Ryan Peni
Managing Director
Niche FM

Designed by Jon Tarr at Activate