Branding is highly critical for success in today's busy market place. Your logo will be at the forefront as to whether your business is noticed, whether it is considered and whether it is remembered.
Your brand says a lot more than just your business name. It should capture the essence of what your business is about and what sort of business you are. Logo design is a complex field - it is not easy to convey the values, industry, personality and professionalism in a simple, unique graphic.
Good logo design is a graphic solution to a communication problem. It should quietly and perfectly reflect who you are and communicate what you want to say in a simple, unique and memorable way. It is not just about choosing a nice font to display a name - anyone can do that. Nor should it be about crowd sourcing; casting a net out to get dozens of generic graphics and choosing one of them to stick on your letterhead. There is a good reason why successful companies turn to professional design agencies like us to listen and craft something that properly captures and reflects their unique identity.