13 Amazing Facts About Mobile App Development

smartphone app development NZ

Since the advent of the smartphone, mobile apps are quickly taking over areas of life such as communication, entertainment, shopping, and more. For businesses, mobile app development is becoming a necessity to keep up with consumers’ needs. Mobile application development is a very broad field; to help increase your awareness, here are 13 amazing facts about mobile app development.

1. Tablet sales are expected to match computer sales within the next two years. With mobile app development taking precedence over websites for functionality, there’s less need for personal computers and an increasing need for mobile devices like tablets and smartphones.

2. Mobile apps are used more than websites. A common assumption is that mobile applications are used less compared to websites. However, people actually spend 87% of their time on mobile apps, making mobile app development a must for businesses.

3. Mobile apps can be developed on multiple platforms. Good app design in NZ is essential because there are different operating systems and different programming languages per platform. Developing mobile apps on multiple platforms is essential in gaining the widest potential audience and maximizing earning potential.

4. 74% of mobile app developers use two or more platforms at the same time. In a 2011 research, it was shown that 80% of developers develop apps for Android, iOS or both. Developers that don’t develop mobile applications for at least one of the two major platforms generally have half the revenue of those that do.

5. iOS is the platform most developers use first. 42% of developers choose iOS as a mobile app development platform, while 31% choose Android.

6. iOS is a superior competitor to Android. Across all competitive points except for cost and how easy it is to learn as a development platform, iOS has more advantage over Android.

7. Android is the most bought mobile operating system in the world. In 2012, 70% of smartphone sales had Android operating systems.

8. Advertising is the most popular source of revenue for apps. In app advertising, revenue is expected to reach $16.9 billion dollars by 2018. 38% of mobile developers use ad revenue, while in-app purchases are used by 37% of developers as revenue.

9. 63% of millennials preferred to make purchases on mobile apps. However, 21% of millennials would be turned off from a business they had a poor app experience with, and 31% would not recommend the business to others. Good mobile app design is important in establishing a good brand.

10. There are 5 million apps available to download. There’s a wide range of mobile applications available, with 2.2 million on Google Play, 2 million on the Apple App Store, and 0.7 million in Windows. Good app design in NZ is essential in making your application stand out. In fact,

11. Every day, on average, 4′375 apps are released on the Google Play Store, while on the Apple App Store, an average of 1′082 apps are released daily.

12. The estimated number of app downloads in 2017 is 269 billion. This would be 33 apps for every person on the planet. Meanwhile, in 2016, there were 493 million app downloads per day. However, in developing mobile apps, one has to ensure that the app provides a great user experience and won’t be deleted immediately.

13. 60% of Apple App Store apps have never been downloaded. Meanwhile, after less than 72 hours, more than 70% of downloaded apps are deleted.

Good app design for NZ businesses is more important than ever to deal with multiple platforms, differentiate a business from the competitors, and give users a great experience.

Activate Design has a firm understanding of the application design and development process and can help you maximise the opportunities this new exciting media has to offer your business. To know more, visit our smartphone app development page, or contact us now.

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Posted in Mobile Apps